What is CIAM? CIAM stands for customer identity and access management. AE is an example of a CIAM solution as we handle both customer identity and access management. When you allow users to sign up or to log in – that’s the access management part of it. The customer identity part is the user information … Continue reading What is Customer Identity and Access Management?
Data is collected every time you visit a website, engage on social media or buy something online. But not all of it can be used to identify who you are. Let’s take a look at what PII is, data privacy implications, and how using PII with permission can drive your company’s revenue. What is Personally … Continue reading Personally Identifiable Information (PII) : Drive Revenue With Your Customer Data
Over the past 10 years, the internet has slowly but surely changed everything. Explore this global shift from the perspective of Annabel, CMO and Co-Founder of AE. Ten years ago when AE was in its early days, privacy wasn’t really on most people’s radar. We were just happy to have access to content and excited … Continue reading Then and Now – How the Internet has slowly changed everything in 10 years
Annabel & Jeff share stories and lessons they’ve learned since starting up AE back in 2019. This article is part of a series that celebrates AE’s 10th Anniversary. Sitting down with Annabel Youens and Jeff Mitchell, the married co-founders of Appreciation Engine (AE), is smooth and easy. It’s like being curled up in a living … Continue reading The AE Startup Story
This year, the battle lines are being drawn in the fight for consumer data privacy. Trust is the next big data opportunity to make your company stand out. Read the full article below or watch the video summary! Get our latest stories and video delivered right to your inbox! Annabel’s got a lot more … Continue reading Trust Is The Next Big Data Opportunity