Understanding the difference between Brands and Members is crucial to getting the most out of AE. Keep reading to learn why! What is a Member? A new member is added to your dashboard every time someone signs into your website, signs up for your newsletter or enters into a contest using AE Connect. Therefore, every … Continue reading Brands vs. Members →

What is an API and, more importantly, why should you care? This article will help you to understand APIs and how AE uses them to make cool stuff happen! How do APIs work? API stands for Application Programming Interface. In plain English, APIs are messengers that relay information back and forth between different applications and … Continue reading What is an API? →