Tag Archives: Data Privacy
By This year, the battle lines are being drawn in the fight for consumer data privacy. Trust is the next big data opportunity to make your company stand out. Read the full article below or watch the video summary! Get our latest stories and video delivered right to your inbox! Annabel’s got a lot more … Continue reading Trust Is The Next Big Data Opportunity
GDPR. GDPR. GDPR. Anyone else still recovering from the GDPR (General Data Protection Regulation) inbox flood? If you’re based in North America, you’ve probably also wondered to yourself if you’re even affected by GDPR. (Spoiler: you are!) The GDPR’s Global Impact While centered on the European Union (EU), the GDPR has a global impact. Here’s … Continue reading What the EU’s GDPR Means for Marketers in North America
This post is part of our series: Find Out Fast If Your Business is GDPR Ready. Our goal is to help businesses make sense of privacy and data. AE is your Babel Fish for Legalese ? In the age of social login, every company seems to ask for permission to access your personal information through Facebook, Twitter, LinkedIn, … Continue reading GDPR Compliance: Context, Consent, and the Digital Handshake
This post is part of our series: Find Out Fast If Your Business is GDPR Ready. Our goal is to help businesses make sense of privacy and data. AE is your Babel Fish for Legalese ? The flip side of the onerous GDPR regulations is the new opportunity they’ve created for brands to be leaders. Marketers who adapt … Continue reading GDPR Compliance: How Brands Can Become Leaders in the Age of Data Transparency
This post is part of our series: Find Out Fast If Your Business is GDPR Ready. Our goal is to help businesses make sense of privacy and data. AE is your Babel Fish for Legalese ? What Explicit Consent Means Clearly, telling your customers what you’re going to do with their data makes good business sense. … Continue reading Explicit Consent and Deleting Your Customers, The GDPR Cornerstones
This post is part of our series: Find Out Fast If Your Business is GDPR Ready. Our goal is to help businesses make sense of privacy and data. AE is your Babel Fish for Legalese ? To fully understand what’s happening in the world of GDPR and customer data, you’ll want to have a grasp of … Continue reading AE’s Quick Guide to Web Beacons and Cookies
My brother’s left Facebook. My dad is getting ready to leave the blue F. I feel pressure to leave it as well. Why? Because I know Facebook is making money off my data and I don’t feel like I get a lot of value from the platform. Plus I’m crazily annoyed by the “sponsored posts” … Continue reading The Dark Side and the Light Side of Data
Every two years, Jeff and I try to visit our Enterprise clients. For this reason, traveling has become a constant part of our lives as co-founders. To be honest, when I first started traveling for work, it felt rather glamorous. Now it’s just a fact of our business lives. (Jet lag is no laughing matter!) … Continue reading Data Security, Privacy, and Pints in England
APRIL 2019 UPDATE: It’s hard to believe it’s been over a year since Facebook’s Cambridge Analytica scandal rocked marketers and sparked a massive change in how companies can use customer data. The scandal prompted Facebook to overhaul its data use policy and launched the first of many changes Facebook has made to make the platform feel … Continue reading How Facebook and Instagram’s New Data Policy Changes Affect Your AE Account