innovative record label becomes a digital privacy leader

Innovative Record Label Becomes A Digital Privacy Leader

Groove Productions is a major American record label owned by Transamerica Music Group. Founded in 1977 in Los Angeles, Groove fostered an authentic and honest brand voice from the start. (***This use case describes the real-world problems of a fictional company.) With the California Consumer Privacy Act (CCPA) going into effect this year, Groove knew … Continue reading Innovative Record Label Becomes A Digital Privacy Leader

leading theater chain entertainment industry customer insights

Leading Theater Chain Gets Actionable Insights On Their Customers

How a nation-wide cinema chain used AE to increase revenues, adapt to the “Netflix” reality, and maximize customer loyalty. Identifying Opportunities in Your Customer Base Founded in 1998, Cinacorp Cinemas is a leading theater chain with 164 locations across the United States. Despite being a key player in their industry, they had a problem. (***This … Continue reading Leading Theater Chain Gets Actionable Insights On Their Customers

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