Didn’t attend this year’s Game Developers Conference? AE’s Captain of Customer Success and resident gaming expert, Grant, has got you covered! In this post, Grant shares a recap of his favorite Game Developers Conference Summer 2020 panels. After it’s initial cancellation earlier this year due to COVID-19 concerns, the 2020 Game Developers Conference (GDC) was … Continue reading Grant’s Game Developers Conference Summer 2020 Panel Roundup →

It was the summer of 2016. I had a stockpile of my favorite snacks (ketchup chips, sour candy, veggies and hummus), got into my coziest PJs, and curled up on my couch for the 4-hour spectacular, WWE’s SummerSlam. Halfway through the show I was treated to the delightful absurdity of wrestlers Dolph Ziggler and The … Continue reading Top 3 Unexpected Sports Brand Partnerships →

As Covid-19 changes every aspect of our lives, from how we work to how we spend our free time, there’s a unique opportunity for game developers and studios to adapt their marketing strategy and fill a new hunger in the market. The cancellation of key gaming events and conferences has changed the industry, and the … Continue reading COVID-19 and Gaming: What Game Developers and Game Studios Can Learn from the Success of Animal Crossing: New Horizons →