By Introducing…the new AE Connect WordPress plugin! Our team is pretty excited to launch this new feature. It’s going to make it so much easier for marketers like you to get social login up and running for real-time customer insights. You won’t need to hire a development shop or bribe a techie-friend to show you how to … Continue reading Social Login Finally Made Simple For WordPress
By Avery’s Pick Khruangbin 🎶 TL;DR: A cold breakbeat tethered with deep-pocket bass grooves, melodically driven by exotic reverberated guitar, delivers an undeniably cool sound. *I highly recommend checking out Khruangbin’s Tiny Desk Concert (a short, YouTube-tailored performance) for an introduction to their music.* Music discovery is at an all-time peak due to streaming services like Spotify. … Continue reading July Pop Culture Picks
GDPR. GDPR. GDPR. Anyone else still recovering from the GDPR (General Data Protection Regulation) inbox flood? If you’re based in North America, you’ve probably also wondered to yourself if you’re even affected by GDPR. (Spoiler: you are!) The GDPR’s Global Impact While centered on the European Union (EU), the GDPR has a global impact. Here’s … Continue reading What the EU’s GDPR Means for Marketers in North America
The 2018 VIATEC Awards One magical night in June… The Roaring Twenties were resurrected, sixteen young robots found their forever homes, and a couple dozen inflatable whales got their wings. That’s the VIATEC Awards for you. Nobody can make whales fly quite like the tech community in lovely Victoria, B.C., and we couldn’t be happier … Continue reading How AE Won Its Robot: A Whale of a Tale
This post is part of our series: Find Out Fast If Your Business is GDPR Ready. Our goal is to help businesses make sense of privacy and data. AE is your Babel Fish for Legalese 🐠 In the age of social login, every company seems to ask for permission to access your personal information through Facebook, Twitter, LinkedIn, … Continue reading GDPR Compliance: Context, Consent, and the Digital Handshake
Our top pop culture recommendations for the month of June. Jeff’s Pick NASA’s Exoplanet Travel Bureau (website) Space, The final frontier. Where no one has vacationed before…. My pop culture pick this month is the Exoplanet Travel Bureau, a website developed by NASA’s Exoplanet Exploration Program. This program is NASA’s ongoing project to “seek out” … Continue reading June Pop Culture Picks
This post is part of our series: Find Out Fast If Your Business is GDPR Ready. Our goal is to help businesses make sense of privacy and data. AE is your Babel Fish for Legalese 🐠 The flip side of the onerous GDPR regulations is the new opportunity they’ve created for brands to be leaders. Marketers who adapt … Continue reading GDPR Compliance: How Brands Can Become Leaders in the Age of Data Transparency
We deal in customer data everyday. We know the companies who work with us trust us to keep their data secure and private. This is a huge deal to us and we don’t take the job lightly. Our thoughts about the GDPR changes in an actionable way Because let’s face it, a lot of GDPR resources … Continue reading Find Out Fast If Your Business is GDPR Ready
This post is part of our series: Find Out Fast If Your Business is GDPR Ready. Our goal is to help businesses make sense of privacy and data. AE is your Babel Fish for Legalese 🐠 What Explicit Consent Means Clearly, telling your customers what you’re going to do with their data makes good business sense. … Continue reading Explicit Consent and Deleting Your Customers, The GDPR Cornerstones
This post is part of our series: Find Out Fast If Your Business is GDPR Ready. Our goal is to help businesses make sense of privacy and data. AE is your Babel Fish for Legalese 🐠 Why should you use Double Opt-In? Double opt-in is an important way to get your customer to explicitly agree to … Continue reading Double Opt-In For Email Marketing