AE was recently featured in Music Ally’s Sandbox, a monthly report for music marketers. We shared what we are doing here at AE and why AE is the perfect tool for music marketing.

This September’s issue was all about what to do when your music marketing campaign takes off. The report showcased how AE’s fan insight technology can impact music marketing for the better.

While we can’t give you the full article, you can get a free subscription trial here, and we have included some of our favourite quotes below!

Capture And Campaign

“Acquire, Attribute and Automate are the three A’s that are driving modern music marketing….Enter The Appreciation Engine (AE). This allows marketers to capture fan information from streaming and social platforms and then view insights down to the individual level.”

-Music Ally’s Sandbox Report

musically's sandbox report appreciation engine is the tool for music marketing

Get The Engine Running

“Inside AE’s dashboard, you’re able to view what’s been going on across your fanbase at an artist level, a global level and an individual fan level, so teams for a specific artist or across a wider catalogue can all work together within the same place.”

-Music Ally’s Sandbox Report

musically's sandbox september issue music marketing for the digital era where ae is the tool for music marketing

Enterprise to Indie

“AE is currently available to any labels and management companies that would like to start working with it and, although its features are currently geared for very large labels, it is prioritizing its updates over the coming years to be every bit as accessible to smaller labels…”

-Music Ally’s Sandbox Report

musically logo for music marketing

Sandbox by Music Ally is a subscription-based online publication that releases a fresh report every month. Their in-depth articles share recent digital marketing trends, useful tools and services, the industry’s most successful campaigns and interviews with industry leaders.

We were thrilled to be featured as a tool for music marketers and we hope you get a chance to read the full report! You can learn more about Sandbox and get a free trial subscription here.

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What a real example of AE in action? See how we helped Kesha reach 3.5 million fans here!